VIRGIN MEDIA

Campaign’s ‘Pick of the Week’ that urged football fans not to sign for the wrong team when choosing between cable TV providers. The main film was complimented by a 3-minute mockumentary about the manager and club, OOH, and a series of mobile stings.

Professional football player Peter Crouch standing between two amateur football players in front of a goal. Peter crouch has his arms crossed and has a serious expression, while the other two are smiling.

Virgin Media ‘Hungry’ TVC

Children and a coach in soccer uniforms posing on a soccer field. Professional football player Peter Crouch is in the line up with the kids looking shocked.

Virgin Media ‘Mockumentary’ AV

OOH

SOCIAL CUTDOWNS

Three men smiling, standing together in front of a plain white background. The man on the left is wearing a red shirt, the man in the middle is wearing a black shirt, and the man on the right is wearing a blue shirt. There is a logo in the upper right corner that says "That Peter Crouch Podcast" with an illustration of Peter Crouch smiling and clapping.

Credits

Director: James Griffiths
Creative Director: Tom Drew/Uche Ezugwu
Creative: Gary Arnold